

Wednesday, April 26, 2023


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Employer well-being strategies are continuously evolving to reflect and align with organizational culture and goals, current events, and employees’ changing needs and priorities. In this keynote, Jon Clifton, CEO of Gallup, will illuminate global trends in employee health and happiness that can inform impactful, innovative and inclusive workforce initiatives. Drawing on years of data on subjective well-being from people around the world, Jon will paint a picture of how employees are faring, including areas of thriving, struggle and inequality, and make a compelling case for continued focus on happiness both now and in the future.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



In the world of limited resources and growing number of solution choices, how do you measure effectiveness of your existing programs? John Puccio from Publix Super Markets, Inc. will co-facilitate this session by sharing their approach and strategy.


Employers are increasingly looking to their partners and others for value-based arrangements and high-quality care options. How are you evolving your approach to seeking value in the delivery system?


What changes — from new or expanded benefits to personalized engagement strategies — have been implemented to ensure equitable access and an inclusive experience for all employees? And what’s next? Dani Fischer from Hewlett Packard Enterprise will co-facilitate this session by sharing their approach and strategy.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

The price transparency rules, now in effect for both health plans and hospitals, created unprecedented access to proprietary price information. These data have the potential to transform how employers, payers and providers negotiate and how patients evaluate their health care choices - creating a variety of new strategic opportunities. But the datasets are massive and messy. Their value is contingent upon making transparency data interpretable and actionable. Opportunities are emerging for the health IT sector and employers to collaborate on data consistency and transparency in pursuit of value measurement and elimination of unwarranted price variability.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



Are Cost Plus Drugs, GoodRx and similar initiatives a fad or the beginning of a trend employers need to consider when explaining their pharmacy benefit to members?


Share your strategic priorities and how they anticipate and address emerging trends and global workforce needs. Diana Han, MD from Unilever will co-facilitate this session by sharing their approach and strategy.


How are you addressing financial stress in the face of inflation and rising health costs? Sara Parker from The Kroger Company will co-facilitate this session by sharing their approach and strategy.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



In the world of new obesity medications, changing guidelines for bariatric surgery and effective lifestyle interventions, how do you ensure your members are accessing the right tools and have the ability and knowledge to take control of their health? Sarah Cooper from UnitedHealth Group will co-facilitate this session by sharing their approach and strategy.


What’s been your experience with engagement and navigation platforms and where do you want to see them evolve? Eric Martinek from Abbott Laboratories will co-facilitate this session by sharing their approach and strategy.


One approach has been around for decades, the other is relatively new. Are you leaning in, dialing back or on the fence? Kelly Blum from KeyBank will co-facilitate this session by sharing their approach and strategy.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Research shows that mindfulness is a powerful tool to reduce anxiety. The food we eat can demonstrably help or hurt our mental health, and the quantity and quality of our sleep impacts our working memory, creativity and even perceived charisma. So, why isn’t there more emphasis on these elements, alongside clinical care, in a comprehensive strategy to prevent and treat mental health disorders? We’ll discuss the advantages of bundling mental health resources and benefits to address the continuum of mental health needs, and how employers can elevate integrated approaches to mental health care.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Vue Rooftop, Hotel Washington, 515 15th Street, NW, Washington, DC 20004

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.
Thursday, April 27, 2023


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Companies are recognizing health as business critical and taking the next bold step in making employee well-being a part of their workforce strategy. During this keynote panel, senior leaders will discuss their new and evolving roles in supporting workforce health, well-being and business performance. We’ll explore their priorities and responsibilities, and why their role is imperative to organizational success.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



Employees bring their family and cultural norms and values into work every day. Understanding diverse populations across the globe is critical to activate employee participation in well-being and promote workforce resilience. We’ll explore a framework to help employers understand the key cultural dimensions critical to engagement, and the impact of these dimensions on the language, content and imagery used in global well-being initiatives. Employers will share how they’ve used this framework to promote an enterprise-wide well-being and resilience strategy by taking a global approach and a local mindset.




According to a recent Business Group on Health survey, three in four employers share concern about inequities in their company’s health and well-being initiatives. Join this session to hear from experts on market trends, with real world examples of how digital therapeutics can help drive health equity and support high risk individuals.


Hear from a company that’s intentionally developed a best-in-class culture of health, framed around educating, supporting and engaging their employees, in partnership with senior leadership. A comprehensive dashboard system yields insight into behaviors that influence population health and provides an opportunity to adjust programs and policies to improve workforce health.


During this session, you will learn from two separate innovators. The first speaker will share insights and learnings on how to evaluate, identify, and contract with the right health solution for your unique demographics and the second speaker will provide an overview of their new program helping females improve pelvic health.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Rapid clinical developments, combined with the many challenges community oncologists face in adopting innovation, have made cancer one of the few areas where the gap between the optimal care and care delivered is widening. To capitalize on the promise of innovation in care and to close detection gaps, employers and their partners look to precision medicine, community care and centers of excellence programs. Meanwhile, patients struggle with affordability, making cancer one of the most inequitable diseases. Panelists will highlight the role employers and their partners can play in closing gaps.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



Cracking the code to wellbeing engagement is critical to improving employee health and reducing health disparities. This session will couple insights from published research with tangible, real-life employer examples on how to remove barriers to well-being engagement, particularly for those who are underrepresented and at risk. Speakers will share what works (and what doesn’t) and what challenges and pitfalls they’ve faced when it comes to improving the physical and mental health of the workforce, leaving the audience with four key takeaways: how to harness the power of community, ways to communicate effectively, smart approaches to incentives, and creating a culture of well-being. .


Cost and quality of health care are not correlated, making transparency tools essential for health care customers seeking a single source of objective information. As medical and pharmacy costs continue to rise unabated, employers can also save by deploying an integrated pharmacy and medical navigation platform powered by cost and quality outcomes data for shoppable medical procedures. This session will offer an example of how an integrated medical and pharmacy solution can deliver savings while increasing employee satisfaction.


Join this session to hear how one leader implemented a transformational strategy to address talent attraction and retention through an innovative, flexible wellbeing incentive design. Using a new Lifestyle Spending Account program that pays for a variety of holistic wellbeing expenses allows the company to create a differentiated value proposition by enabling participants to tailor their well-being benefits to better match their individual needs and preferences.


New workforce dynamics are motivating leading employers to evolve not only their benefit strategies in U.S. but globally as well. At the top of that list and increasingly valuable to employee health and well-being are leaves and time away from work benefits. This session will explore how The Coca-Cola Company used benchmarking and innovative comparison tools to identify gaps and opportunities to enhance these benefits and improve employee satisfaction with The Coca-Cola Company time off benefits world-wide.


During this innovation session, you will hear from two separate innovators on their approach to integrating virtual primary care. They will each describe the problem their solution intends to solve, innovation to care delivery or program design, and outcomes to date.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

The health care affordability crisis is growing. Inflation has exacerbated already acute cost issues for employers, forcing difficult strategic decisions and creating an urgent need to reimagine a better system of health. Panelists will address health equity and disparities as it relates to access and affordability of care. Employers and partners will walk away with a clear call to action on how they can drive real disruption, get comfortable with steerage in local markets and incentivize change.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



The pandemic thrust mental health to the forefront, but what’s next? Virtual health helped solve some access issues, but there are still key mental health gaps that organizations must address to support workforce well-being. Based on new proprietary research, this session will highlight mental health benefits gaps in the workplace and illustrate how a leading employer is building a mentally healthy workforce to enhance employee engagement, well-being, productivity and retention in the new world of work.


As health care costs continue to rise, employers are critically evaluating plan benefits and partners to ensure their programs drive value and impact. In this session we will look beyond activity metrics and learn how to use meaningful quantitative and qualitative measures to assess how condition-specific virtual programs impact the lives, health and well-being of people.


Existing practices for defining quality generally focus on the provider alone, assuming that all patients are essentially similar. Approaches designed for an “average” patient lack clinical nuance and fail to address the unique needs of individual patients. For example, the choice of provider is the most important decision a patient makes. Despite this, existing practices for defining quality take a one-sided view, considering only the provider and failing to account for the potential for provider performance to vary across patients. In this session, we discuss how employer programs that promote provider choice can be made more effective by using technology that deeply understands each member as a unique healthcare consumer to provide truly hyper-personalized recommendations. .


Primary care is the foundation of the care continuum. To offer new ways to access quality primary care, many employers have turned to virtual solutions. Learn how virtual primary care can help employers promote health equity, achieve cost savings, and drive success with an approach to virtual health that integrates with the full health care experience.


During this session, two separate organizations will share insights from their latest research. The first speaker will present their newly published insights on predicting risk of musculoskeletal conditions and improving care and the second speaker will present their latest research on adopting mental health solutions to specific patient segment needs.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

A Navy SEAL veteran and his spouse describe their shared struggle to overcome his mental health challenges and its impact on their family.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Women comprise nearly half the workforce spanning five generations. This panel will address the full continuum of working women’s health, from access to family building and reproductive care to overlooked differences in female physiology affecting health risks and prevention strategies. With the average female retirement age at 62, the importance of attracting and retaining talent at all career stages is more important than ever. Join us for an impactful conversation on policies and benefits to better support the overall health of working women.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.
Friday, April 28, 2023


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Lisa Fitzpatrick, MD, uses storytelling, videos, social media and person-to-person conversations to increase health literacy in low-income communities and improve health outcomes.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



Only 1 in 12 employees struggling with their mental health asks for help. To prevent countless individuals from unnecessary suffering and make a meaningful impact on lives and total cost of care, it’s imperative to identify “the other 11” and provide them with personalized, evidence-based mental health care. This session will explore a large employer’s strategy to identify employees in need of assistance and intervene before their condition worsens.


Pharmacy trends are consistently reported as a top employer concern. Formulary changes and utilization management have not done enough to curb the rising cost. Learn how benefit leaders are looking for opportunities to optimize pharmacy costs via transparency and navigation.


With delays in preventive screenings during the pandemic, more later stage cancer cases are emerging—further intensifying the challenge of cancer care for benefits leaders. Learn how combining data analytics with clinical insights can help you develop a targeted strategy to reduce your health plan cancer risk while providing the best clinical care possible for your employees .


During this session, you will learn from two leading health care delivery systems about their new solutions supporting patients. The first speaker will present their clinical review program which helps patients understand their diagnosis and treatment options and a second innovator will present their program designed for complex patients.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.



Many employees and their families struggle with caregiving challenges that can lead to high rates of anxiety and depression, poor health outcomes, attrition, and lower rates of diversity, equity, and inclusion in the workforce. Hear how a comprehensive parenting and caregiving benefit can positively impact employees, productivity and engagement, and affinity towards their employer. The needs of working families are diverse across each stage of family life - planning for parenthood and pregnancy, parenting for kids of any age and navigating adult caregiving. Supporting employees across these needs and stages is more critical than ever.


While increasing access to mental health resources has long been a priority, many care gaps remain. In this session, we will share how integrating mental health and primary care enhances health outcomes and discuss strategies employers can leverage to remove barriers like cost and access to connect employees to fully integrated care that helps improve their health.


The pandemic changed the world and the workforce significantly. One silver lining has been the strengthened commitment to employee health and well-being. Lennar seized the opportunity to look at their strategy holistically and make investments to drive health and happiness optimization. This conversation will focus on learnings over the past two years and detail successes, hurdles, and surprises along the way.


During this session, two separate organizations will share insights from their latest research. The first speaker will share the results of a recent study in genomics and pharmacogenomic testing and the second speaker will share insights on how virtual primary care and expert medical opinions can help employees better understand their diagnosis and offer motivation to pursue timely treatment.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

LGBTQ+ equality is both a human rights and business imperative, especially as a growing number of employees around the world identify as LGBTQ+ and express support for this community. Benefits and well-being leaders have a distinct and important role to play in promoting LGBTQ+ equality through the thoughtful design of benefits, programs and policies, including culturally competent and inclusive mental health care and initiatives that promote a sense of belonging at work. Speakers will explore data demonstrating the importance of LGBTQ+ inclusive offerings and describe what they look like in practice.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.

Research tells us that kind workplaces aren’t just nice to have, they’re mission critical when it comes supporting employee recruitment , retention and well-being. Experience also indicates that kindness at work is important to agility, innovation, and transformation. But what does a so-called ‘kind’ workplace look like in the real world? And importantly, what role do benefits and well-being leaders have in cultivating one? James Rhee, acclaimed impact investor, founder, CEO, goodwill strategist and educator will illuminate the power of trust, joy and authenticity by sharing his real-life experience leading the transformation of Ashley Stewart - one of the country’s largest clothing brands serving plus-sized Black women. James’ TED Talk on this topic has reached millions of global listeners; in conversation with Ellen Kelsay, James will describe to the Business Group on Health community why well-being is crucial to reinvention and innovation, how we can create a workplace ecosystem that bridges money, life and joy through ‘Kindness and Math’, and ideas for how the employers can measure goodwill at their organizations.

Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.


Tracy Kofski
Vice President
Total Rewards General Mills, Inc.