Effective employee communications grab attention and educate on available benefits. So how do you create highly relevant, engaging communications that inspire action?

Join us to share your health and well-being communications strategy. We will discuss how you segment your target audiences, tailor key messages, infuse creativity and design into communications, choose and use channels, and measure success.

Come prepared to share the following with your peers:

• Ways to streamline benefit communications to prevent confusion
• Strategies to connect with "hard to reach" employee populations
• How data improves message development
• How employee feedback informs future campaigns
• Success metrics

Please note: This call is for human resources, benefits and well-being professionals to share their experiences and learn from each other. This call is only open to Business Group employer members - individuals working at Business Group member companies who have solely internal facing corporate HR, employee benefits, well-being or corporate medical roles.

Location & Time

Zoom

June 04, 10:00 a.m. - June 04, 11:00 a.m. E.T.