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Evaluating Effectiveness

Once a new benefit, program or policy has been implemented, it is essential to monitor and evaluate its effectiveness. Conducting pre- and post-program assessments can help determine any changes that may have occurred. In addition, a process evaluation can aid in determining if the program is being implemented as planned and in making make any necessary modifications along the way. Below are some suggestions to help understand the effectiveness of a tobacco cessation benefit, program or policy.
  • Calculate tobacco-related pre-program:
    • Medical Costs.
    • Absenteeism Costs.
    • Lost Productivity Costs.
    • Disability Costs.
    • Construction, cleaning, insurance, and maintenance costs.
  • Calculate treatment and program costs per individual.
  • Calculate tobacco-related post-program:
    • Medical Costs.
    • Absenteeism Costs.
    • Lost Productivity Costs.
    • Disability Costs.
    • Construction, cleaning, insurance, and maintenance costs.
  • Consider conducting a pre- and post-implementation employee survey.
    • Are employees aware of the new policy and available tobacco cessation services?
    • Are employees who use these services satisfied with the support received?
  • Conduct a process evaluation.
    • Determine whether the initiative is continuing to be implemented as planned.
    • Identify necessary modifications.
    • Is the program being implemented based upon the most recent evidence-based recommendations for tobacco cessation?
The following link provides guidance from the Centers for Disease Control and Prevention to aid with the evaluation of a tobacco cessation benefit, program or policy.

Evaluating Success

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